Local AI Visibility:

What Works, What's Changed

(and How to Profit)

Semrush & Uberall: 

How local businesses win customers in AI search

• Synopsis

  AI is becoming the new gatekeeper of local discovery. If your business isn’t surfaced in AI results, you’re losing customers.
  Consumer behavior is shifting. People no longer search only on Google or Maps—they turn to AI bots, voice search assistants, and social platforms. Search queries are becoming more complex and contextual, moving beyond simple “near me” searches. Instead of scanning blue links, users rely on AI-generated answers and recommendations that increasingly influence their buying decisions.
  To stay competitive, your local visibility strategy must evolve.
  In this webinar, Semrush and Uberall, trusted experts in local visibility, will break down which traditional local SEO strategies still work, and which new GEO tactics you need to implement to win local AI visibility in 2026.
  

• We’ll talk about:

  • How AI discovery is reshaping local search: where search now happens and how consumer behavior has evolved
  • Which local SEO strategies drive 70–80% of AI visibility (and why traditional SEO is now the foundation, not the differentiator)
  • What additional GEO tactics unlock the remaining 20–30% and help you actually stand out
  • Why activity signals like content, reviews, and engagement are becoming a game-changer for AI recommendations
  • A practical, tiered AI visibility framework for single-location and multi-location businesses (and how to effectively scale it across locations)

• Of course we have a present

  • Traditional ways to attract clients
  • How non-traditional tactics impact your client count and your brand
  • Setting up a plan

  Join us for a creative and exhilarating 45 minute live discussion on leveraging non-traditional client acquisition tactics that help build your agency.