Top Apparel & Fashion Websites in Israel

Key Insights on Top Apparel & Fashion Websites in Israel on January 2026

As of January 2026, shein.com leads Apparel & Fashion in Israel with 2.84M monthly visits. Its audience skews mobile-first (16.66% desktop / 16.66% mobile), and traffic is up month over month 0.99% and up year over year 50.78%. hm.com holds second with 927.3K visits and a mobile-leaning mix (13.38% desktop / 86.62% mobile), while factory54.co.il ranks third with 626.96K visits.

Across the leaders, ecipo.hu is the most mobile-first (100% of visits), whereas karmanow.com is the most desktop-reliant (79.42%). Momentum favors runawaythelabel.com in the latest month (22,070.89%), while s-wear.co.il shows the steepest pullback. On a yearly view, threads.com posts the strongest expansion (26,005.63%), contrasted with haflaa.co.il (-59.61%).

Acquisition patterns also differ: shein.com is driven primarily by search, shein.com by direct, and shein.com by referral; overall, 91 of the top 100 sites are direct-led, 9 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.